Healp (formerly Riley)
In 2020, Riley (now Healp) introduced new designs for Onboarding and Profile to enhance the experience for new and existing members.
Problem
Cognitive Overload
Due to the number of input fields on screens as well as the lack of hierarchy and expansive options, users experienced cognitive overload and unintentional friction during the onboarding flow.
These sections affect the edit profile and profile card sections post onboarding.
Existing
Existing
Goals
Redesign the onboarding process to minimize cognitive overload and establish a clear, concise structure that seamlessly connects with the edit profile section.
Revamp the profile card by incorporating all updated fields from onboarding and edit profile, simplifying the process for users to update their personal information.
Define Foundations
1
Minimize Cognitive Load
Reduce cognitive load by limiting the number of questions per screen to enhance the process's clarity and personalization.
2
Improve Visual Consistency
Improve the design by adding new visual elements throughout the app to improve navigation and create a more consistent user experience.
3
Ensure Consistency Throughout
Reflect improvements in the edit profile section after onboarding, allowing users to easily update their personal information and make changes as needed. By streamlining this process, users can maintain accurate and up-to-date profiles with minimal effort.
Solution
Introducing Healp
Tinder's new web based tool allows users to contest account actions such as bans, warnings, and content removals, with the goal of improving transparency, user education, and ecosystem health.
Final Designs
After several iterations and thorough design critiques, there are the final designs for the MVP of the appeals center. These designs incorporate input from multiple review sessions and showcase a balanced approach to creating a space that is both practical and efficient.
01
User Education
Offering users onboarding educational resources gives them clear and concise instructions and helps them understand the platform better before they start the onboarding process.
02
Streamlined Onboarding for Improved Efficiency
To manage cognitive load, the onboarding flow was streamlined and visual elements were updated for a more efficient process.
This involved reducing the number of questions per screen, offering clear instructions, and expanding fields to enhance personalization and comprehension.
03
Simplified and Accessible Profile Editing
To help users effortlessly update their personal information and make necessary changes, these enhancements were applied to the post-onboarding edit profile section.
Furthermore, these improvements were also mirrored on profile cards, allowing users to quickly find the information they need on a profile to make informed decisions.
